Can AI Make Microsoft’s Search Engine a Real Competitor of Google? Google Unveils Search Capabilities Based on AI Competence and Can AI Have More Ethics Than Us?
Welcome to Trending Hashtags – Today’s top tech news stories for Thursday, February 9, 2023.
I’m your host, Jim Love.
Can AI Bring Some Real Competition To The Search Business?
Google has dominated search for years. As of December 2022, Google owned 84 percent and Microsoft, with its Bing search engine the second largest, some might say was the only competitor, but only a tiny 9 percent share of the search market.
Today, as Microsoft announced plans to revamp its search engine include popular ChatGPT AI, Bing is emerging as a viable competitor to threaten Google’s search engine dominance.
When you’re the big kid on the block, it’s only fair to watch others chip away at your market share. Neevanew search engine from former google executive Sridhar Ramaswamy recently came to the market with an ad free alternative. But in our interview with Neeva on the weekend edition of Hashtag Trending, Ramaswamy acknowledged that Neeva was not trying to dominate search, but was trying to take on a relatively small niche market, at least initially.
But the recent fusion of Microsoft’s Bing and OpenAI creates a product that threatens Google’s dominance in the search domain.
Microsoft plans to offer their AI engine as part of Bing’s search capability. It claims that about 50 percent of the roughly 10 billion search queries today remain unanswered, or at least wwithout a very good answer“According to Microsoft executive Yusuf Mehdi in an interview with Axios today.
Microsoft is betting big that they can address the missing 50 percent by using AI tools to improve standard Bing results, investing US$10 billion. moreoverEdge browser will introduce new AI-powered features Contains summaries of web pages and new tools for applying those results, including a writing assistant.
Mehdi told Axios that this change is AI enabled. Search is intense and can disrupt the market. For anyone experimenting with ChatGPT, you’ll notice that where a classic search can generate a list of links to hundreds or even tens of thousands of articles, the AI provides a concise summary that turns natural language questions into reasonably intelligent answers. answers with.
,we can afford to be more innovative and Disruptive on experience,” Mehdi said.
Microsoft is already taking advantage of this shake-up. According to an article in Tech Crunch, downloads of the Bing app saw a 10-fold increase after the announcement. In fact, users who want to try out the new AI features must join a waiting list of millions of users.
With Google, for example, paying billions of dollars a year to have Safari be the default search engine, a significant number of users moving to the Edge browser alongside Bing is a real threat to Google’s dominance in this area.
Google’s claim to the accuracy of its AI has suffered an embarrassing blow
Microsoft has acknowledged that despite safeguards, its AI can still generate factually incorrect information, known as hallucinations, but hopes that feedback from users will gradually improve the technology.
One of Google’s key competitive differentiators, and the reason it has been late to market, is its cautious approach with claims that it produces an AI that is more accurate than Microsoft’s ChatGPT.
That’s why it came as a huge shock when Google’s Bard AI got the answer wrong in a recent demonstration. In response to the question “What new discoveries from the James Webb Space Telescope (JWST) can I tell my 9-year-old about?” Bard confidently replied that the James Webb was used to find Earth’s solar system (an exoplanet). According to NASA, the first pictures of exoplanets were, in fact, taken in 2004 by the European Southern Observatory’s Very Large Telescope (VLT).
Google was forced to issue an acknowledgment of the error.
Source: IT World Canada
Either playing catchup or an amazing coincidence, Google announced new AI enabled search capabilities for Google Lens and Maps.
Multisearch, which allows users to search using both text and images at the same time, and is powered by an AI technology called Multitask Unified Model, or MUM, which understands information in text, photos and videos and identifies topics, Draws insight and connections between concepts and ideas. is a technology that Google originally launched last April, but this week announced the integration of MUM within Google Lens visual search features to allow users to add text to visual search queries.
Using MUM a user could pull up, for example, a picture of a shirt they liked in a Google search. They can then ask Lens where they can find the same pattern. On a different outfit or in a different color. This combination of words and images helps Google process and understand search queries that it previously could not handle.
MultiSearch was made available in the US last October and in India in December. The “multisearch near me” search will map stores that carry the item.
Google adds to this what they call Immersive View. It uses billions of Street View and aerial images to build a 3D model of a location, in which items can be searched. This can be useful in finding a clear and relevant layout of a neighborhood, business, or building entrance. The immersive view also shows weather and traffic to help users plan their journey.
Google also announced Glanceable Directions to allow drivers to see their route before tapping “Start” or directly to the lock screen. The feature is available for both Android and iOS and will launch in the coming months.
And to appeal to the high-tech segment of the search audience, the built-in Google Maps software will enable users to choose the most energy-efficient routes for electric vehicles, including suggesting the best charging stops, fast charging stations is, if the driver is in a rush, or supermarket that has charging stations, when the user needs to run errands.
Source: techcrunch And Mashable And IT World Canada
Zoom, the communications technology company, has announced plans to lay off 15 percent—1,300 people—of its workforce, but CEOs will feel the pain, too.
Zoom is the latest company to reduce its workforce in response to slowing demand Remote work technology in the post-pandemic world.
Zoom’s CEO, Eric Yuan, wrote in a post that the company “didn’t take the time we should have to fully analyze our teams or assess whether we were continuing to move toward the highest priorities.”
But Yuan took responsibility, noting that he plans to cut his own pay by 98 percent for the coming fiscal year and give up his fiscal 2023 corporate bonus.
The market responded favorably – despite disappointing earnings, the company’s shares closed up nearly 10 percent following the announcement.
In contrast, Paypal also announced plans to reduce its workforce by about 7 percent, or about 2,000 jobs. Unlike Zoom, PayPal’s stock declined in today’s trading.
I’m afraid I can’t do that Dave….
ChatGPT has raised concerns by educational institutions and others globally for enabling AI plagiarism for essays, exams, and even resumes and cover letters.
But even though Microsoft’s new AI-enabled Bing search engine is based on OpenAI’s Chat GPT, it seems to have some inherent ethical limits, and rejects signals it flags as “unethical”.
Business Insider asked the new Bing to write a cover letter for job application, which is now available in trial format.
Bing declined. “I’m sorry, but I cannot write a cover letter for you. It would be unethical and unfair to other applicants.
It gave users some tips and links to several cover-letter writing resources.
In fact, Bing even greeted the user with a smiley emoji at the end.
In contrast, ChatGPT created a 270-word cover letter based on the job description.
Microsoft CEO Satya Nadella said At the presentation of the new Bing on Tuesday said it is important to develop AI that is “more aligned with human values, more aligned with our priorities – both individually and as a society.”
It’s important to note that Bing also tells you where it got the information. chatgpt does not.
Source: business Insider
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